{
 "slug": "preset-code-motion-ad",
 "name": "Animated ad from code, four steps",
 "category": "preset",
 "group": "Motion graphics",
 "media": [
  "video"
 ],
 "checked": "2026-11-13",
 "effect": "A product ad in motion graphics without a timeline.",
 "use_when": "App and product ads of 8 to 20 seconds built by a coding model.",
 "phrase": "ingredients in one folder, a numbered storyboard approved before anything is animated, the build, then sound last",
 "pitfalls": [
  {
   "text": "Give it the real logo and real screenshots. Without them a coding model draws a fake app and rebuilds the logo from shapes.",
   "evidence": "practitioner",
   "source": "Director Chair notes on Motion graphics with Claude (Rourke Heath)"
  },
  {
   "text": "Per shot the storyboard states the voice line, what moves and how the shot becomes the next one. Approve it before the build.",
   "evidence": "practitioner",
   "source": "Director Chair notes on Motion graphics with Claude (Rourke Heath)"
  },
  {
   "text": "Hold the real product next to the render: the model cannot see it, and the creator's first render had the wrong details.",
   "evidence": "practitioner",
   "source": "Director Chair notes on Motion graphics with Claude (Rourke Heath)"
  },
  {
   "text": "Thirty minutes for two dollars is the creator's own figure for one ad; what it covers is not said, and his examples are spec ads, not client jobs.",
   "evidence": "practitioner",
   "source": "Director Chair notes on Motion graphics with Claude (Rourke Heath)"
  }
 ],
 "per_model": [],
 "external_refs": [],
 "licensed": [],
 "site_names": [],
 "related": [
  "shape-morph",
  "action-dead-centre",
  "voice-written-to-length",
  "cut-on-the-beat",
  "format-motion-graphics"
 ],
 "rights": "own-work",
 "evidence": "practitioner",
 "source": {
  "url": null,
  "note": "Own words from Director Chair notes on Motion graphics with Claude (Rourke Heath)"
 },
 "body": "",
 "shown_with": null,
 "url": "https://directorchair.ai/preset/preset-code-motion-ad",
 "markdown": "https://directorchair.ai/preset/preset-code-motion-ad.md",
 "prompts": {
  "chat": "Give me a production plan: the shots or scenes in order, what each one needs, and the edit settings, for a short video about [your product], for [your audience]. The technique is animated ad from code, four steps: a product ad in motion graphics without a timeline. How it works: ingredients in one folder, a numbered storyboard approved before anything is animated, the build, then sound last. It is right for: app and product ads of 8 to 20 seconds built by a coding model. Give it the real logo and real screenshots. Per shot the storyboard states the voice line, what moves and how the shot becomes the next one. Be concrete: numbers, seconds and settings, no theory. Ask me one question first if something you need is missing."
 },
 "licence": {
  "code": "MIT",
  "text": "CC BY 4.0",
  "third_party": "Clips and card texts inside a \"licensed\" block belong to their makers and are shown with permission and credit."
 }
}