Director Chair
All groups
Hooks

Data reveal

Shares numbers only the company has; authority and curiosity at once.

Use when
Founders, B2B, launches.

Prompt instructions

Write five opening lines for a short video about [your product], for [your audience]. Use the data reveal pattern: shares numbers only the company has; authority and curiosity at once. Hooks are judged by the first two seconds of retention on the platform. Example: the founder holds up the dashboard to the lens: we looked at 10,000 orders, and one thing stood out. Plain spoken language, no hashtags, no emoji. Tell me which one you would post first and why, in one line.

The same prompt works in Claude, ChatGPT and Gemini.

Watch out

Sources

Own words from the Director Chair hook framework (our 2026 synthesis of @marco.thecreative's TikTok series, OpusClip's hook formulas, a Brandefy article, Meta retention research and a Gemini research report) Checked 2026-10-13.

For agents: this card as markdown, as JSON.