Mistake calling
Tells the viewer they are probably doing something wrong; they check.
- Use when
- Tips, how-tos, product comparisons.
Prompt instructions
Write five opening lines for a short video about [your product], for [your audience]. Use the mistake calling pattern: tells the viewer they are probably doing something wrong; they check. Hooks are judged by the first two seconds of retention on the platform. Example: you are writing your video prompts in the wrong order, and it is why the faces keep changing. Plain spoken language, no hashtags, no emoji. Tell me which one you would post first and why, in one line.
The same prompt works in Claude, ChatGPT and Gemini.