Director Chair
All groups

Kinetic type, interface renders, product shots and transitions cut to music, with no live footage.

Video formats

Type and shapes carry it

No footage at all: the design is the film.

Use when
Launch films, feature drops, animated explainers.

Prompt instructions

Write a shot-by-shot outline for a short video about [your product], for [your audience]. Use the type and shapes carry it pattern: no footage at all: the design is the film. Measured on a 40-second launch film: eight beats, two hard cuts, music only. Use the real logo and real screenshots; without them a coding model draws a fake app and rebuilds the logo from shapes. How it works: kinetic type, interface renders, product shots and transitions cut to music, with no live footage. Plain spoken language, no hashtags, no emoji. Tell me which one you would post first and why, in one line.

The same prompt works in Claude, ChatGPT and Gemini.

Watch out

Related

Sources

Own words from Director Chair field notes on reading published videos Checked 2026-11-13.

For agents: this card as markdown, as JSON.